Research | Digital | Learning | Content | Project Management

Dr Lynda Kelly

Evaluation | Research | Digital | Learning | Content | Project Management



LyndaKellyNetworks (LKN) is a consultancy specialising in audience and market research, stakeholder engagement, strategic planning, digital production and learning/education across the culture and tourism sectors as well as government.

LKN is managed by Dr Lynda Kelly, a well-recognised and sought out consultant and speaker on research, visitor experience and digital engagement, who has worked across local, state and federal government for over 35 years and in the culture and heritage industry for 30 years.

Dr Kelly is considered one of the leading audience researchers / digital innovators across the sector in both Australia and internationally. Dr Kelly has conducted more than 300 audience and visitor research studies and managed digital projects (including mobile product development), website redevelopments and digital learning programs.

Dr Kelly’s blog, Museums and the Digital, is widely read across the sector.

ABN: 94 843 746 511

Lynda Kelly


Lynda Kelly Networks Services - Audience Evaluation


  • Exhibition front-end, formative, remedial and summative evaluation

  • Concept market testing

  • Digital product user testing

  • Event impact evaluation

  • Impact evaluation

  • Program evaluation

  • Educational programs evaluation

Lynda Kelly Networks Services - Research


  • Literature reviews

  • Desk research

  • Trends analysis

  • Data insights

  • Qualitative and quantitative research: surveys, focus groups, depth interviews, workshops

  • Visitor / user journey mapping

  • Market research

Lynda Kelly Networks Services - Management


  • Strategic planning

  • Interpretive planning

  • Strategy development

  • Visitor experience development, activations

  • Collection audits, assessments and significance

  • Project management

  • Procurement management

  • Stakeholder engagement/consultation

  • Workshop Facilitation

Lynda Kelly Networks Services - Content Development


  • Heritage interpretation strategies and plans

  • Research and write exhibition and digital content

  • Grant research and applications

  • Policy development

  • Thesis editing, proofreading and marking

  • Report writing

  • Book reviews

  • Blogging




Go here for more details about client projects



Employment History


Australian National Maritime Museum:

  • Head of Learning and Audience Research
    (October 2013-December 2016)

Australian Museum:

  • Manager Online, Editing and Audience Research
    (November 2010-July 2013)

  • A/Head Visitor Programs and Services
    (October 2009-March 2010)

  • Head of Web, Eureka Prizes, and Audience Research
    (August 2008-November 2009):

  • Head of Audience Research

  • Executive Officer to Director

  • Human Resource Manager


Boards & Appointments

  • President, Evaluation and Visitor Research National Network

  • Affiliate, University of Canberra

  • Board Member, Museums and Galleries National Council

  • Osher Fellow, Exploratorium, San Francisco

  • Board Member INTERCOM

  • Board Member and Webmaster, ICOM CECA





  • 2007 Doctor of Philosophy, University of Technology, Sydney

  • 1989 Graduate Diploma in Employee Relations, University of Western Sydney

  • 1987 Bachelor of Arts, Psychology Major, Macquarie University

Keynote speaker:

  • Finnish Museums Association, Helsinki (2017)

  • The Connected Audience Conference, Kulturagenda and the Jewish Museum, Berlin (2013)

  • Digital, Research and Audiences, TATE (2013)

  • MuseumNext, Edinburgh (2012)

  • Royal Ontario Museum, Toronto, Canada (2011)

  • ICTOP Conference, Toronto, Canada (2011)

  • Alma S. Wittlin Memorial Address, ICOM Triennial, Shanghai (2011)

  • George Brown Goode Memorial Lecture, Smithsonian Institute, Washington (2011)

  • Museums Shops Association Annual Conference, Sydney (2010)


  • Lecturer, Museums and the Digital, Sydney University Museum Studies (October 2012; February 2013; May-June 2013, Sydney and Hong Kong)

  • St George/Gymea TAFE Part-time Teacher: HR Management; Organisational Psychology; Training and Development; Performance Appraisal


Grants & Publications


For a full list of grants and publications go to my blog, Museums and the Digital.


Contact ME


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